Digital Dandy Bites the Dust

Digital Dandy Issue 13We’re sorry to report that DC Thomson has pulled the plug on its Digital Dandy project, just 13 issues into its electronic run.

DC Thomson has yet to officially confirm the title’s cancellation – as of this morning there had been no announcement on the comic’s web site or Facebook page – but creators and fans are already discussing its cancellation online.

“The editor informed contributors last week,” tweeted artist Wilburd Dawburn. “(I did a couple of strips for it, although they didn’t get around to using them).”

The Dandy‘s e-carnation had a troubled start, despite the huge coverage of the print edition’s passing back in December in the mainstream media. Technical issues appear to have troubled the move to the digital realm, meaning the comic had to be relaunched in a fiercely competitive environment.

Fan reaction has been mixed with some pointing to the project’s technical difficulties as one cause, while others are understandably wondering what will happen to beloved characters such as Desperate Dan, wondering if they will resurface in The Beano or the new Dennis the Menace magazine.

“This leaves Desperate Dan homeless,” noted “DigiFiend” on the Dandy forum. “I wonder if we’ll be seeing him in the Beano in the next few weeks? It’s sorta having a mini-revamp anyway after effectively merging with BeanoMAX.

Retro Active definitely should’ve been omitted from issue 13,” he added of the e-comics’ content, referring to some of the title’s content. “Why add the Black Sapper cliffhanger if they weren’t going to resolve it?”

“It’s such a shame,” commented Harry Rickard on the Dandy’s facebook page. “The Digital Dandy (whilst having its flaws) was a very strong comic with many fun stories – and it had Retro Active, and that speaks for itself.

While many publishers see the move to digital publishing as a means to find a new audience, gaining traction in the marketplace and getting your title noticed on the Internet – and then trying to encourage people to pay to read it – is a gargantuan task it itself that even national newspapers with “paywalls” are not finding easy.

Digital Dandy Issue 12There is, even at this stage, some good news for Dandy fans, if slight. Although the Digital Dandy has passed, we gather it’s not the end for the Dandy brand, although it looks like the end for the weekly.

The Dandy annual is still going, with work already commissioned for the 2015 edition.

The Dandy web site: http://dandy.com

The Dandy on facebook

The Dandy Fan Forum

 



Categories: British Comics, Featured News

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2 replies

  1. DC Thomson statement: “We’re reassessing The Digital Dandy in its current App format. Please find our comment below:

    A DC Thomson spokesperson said, “The Digital Dandy team has worked hard to produce an interactive and engaging App. While the digital comic has delivered its promised mixture of daft, dramatic and different stories, the technology and format have let us down.

    “For this reason, we’re suspending the existing App. Discussions and planning are already underway to re-examine The Dandy’s digital offerings. It is still too early to announce what form this next stage will take but we would like to reassure readers that The Dandy remains a very important part of the company’s plans for the future.”

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  1. Dandy not dead, just resting, say DC Thomson

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