Charlie Cox as Daredevil in the Netflix Original Series “Marvel’s Daredevil” Photo: Barry Wetcher © 2014 Netflix, Inc. All rights reserved.

New “Daredevil” licensed clothing, mugs and t-shirts inspired by Netflix show on the way

Charlie Cox as Daredevil  in the Netflix Original Series “Marvel’s Daredevil”  Photo: Barry Wetcher © 2014 Netflix, Inc. All rights reserved.
Charlie Cox as Daredevil in the Netflix Original Series “Marvel’s Daredevil”
Photo: Barry Wetcher
© 2014 Netflix, Inc. All rights reserved.

Disney Consumer Products is clearly setting some store in the success of the Marvel Netflix series, Daredevil, because it recently unveiled a lineup of product partners for the new show, which will return for a second season on the digital subscription channel in 2016.

Reflecting the edgy adult-oriented style of the show, the new Daredevil merchandise program launches soon and carry through to next year, with licenses focusing on the “Marvel’s Daredevil” logo, Daredevil’s new red suit and the Nelson & Murdock Law Firm logo, along with classic comic book artwork.

Lined up to deliver related merchandise are apparel makers Mad Engine (for t-shirts) C-Life (who also make DC Comics as well as Marvel gear), and Mighty Fine (who already produce Daredevil-related gear); and Bioworld  (who have a slew of licensed product on their books) for hats and accessories.

Funko, who already make Marvel items, will roll out a line of collectibles; and CafePress will launch 116 different designs across a wide variety of different products.

Silver Buffalo Marvel Character sMug
Daredevil mugs like this Silver Buffalo Marvel Characters Mug are on the way

Other partners on board include Rubie’s Costumes, Silver Buffalo (offering travel mugs and wall art), with posters in the works from Trends International. (They already do a good line in facsimile comic cover posters).

All the products will be offered through most major retailers as well as specialist comics shops.

“The overwhelmingly positive reaction from fans and critics alike has led to a huge demand for Daredevil merchandising,” says Paul Gitter, senior vice president, licensing, Marvel, DCP.

“While momentum for the series continues to build, we are working quickly to expand our robust licensing program that stays true to the tone of the series and allows fans cool ways to express their passion for Daredevil.”

• You can watch Daredevil on subscription on Netflix: www.netflix.com/gb

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John Freeman

The founder of downthetubes, John works as a comics editor, writer, as Creative Consultant on the Dan Dare audio adventures for B7 Media, and on promotional work for the Lakes International Comic Art Festival. Working in British comics publishing for over 30 years, his credits include editor of titles such as Doctor Who Magazine, Star Trek Magazine and Babylon 5 Magazine. He also edited the comics anthology STRIP Magazine and edited several audio comics for ROK Comics. He has also edited several comic collections, including volumes of “Charley’s War and “Dan Dare”. He’s the writer of “Crucible”, a creator-owned project with 2000AD artist Smuzz, published on Tapastic; and “Death Duty” and “Skow Dogs” with Dave Hailwood for digital comic 100% Biodegradable.

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