Signature Publishing launches Transformers: Rescue Bots magazine next week

Transformers: Rescue Bots
© Hasbro

The official magazine for the animated TV series Transformers: Rescue Bots will launch next week in the UK (19th May 2017).

Transformers: Rescue Bots is a toyline, story book series, and animated television series based on toy manufacturer Hasbro’s Transformers franchise, the successor to Transformers: Robot Heroes. Rescue Bots mainly focuses on educating children regarding hazards and safety and stars Rescue Bots Chase, Heatwave, Boulder and Blades, along with the iconic Transformers characters Optimus Prime and Bumblebee.

Transformers: Rescue Bots Sample 1

Transformers: Rescue Bots Sample 2

Published by Signature Publishing under license from Hasbro, the new magazine is aimed at the pre-school market, based on Tiny Pop’s second strongest programme title. Transformers: Rescue Bots has averaged over 17,000 viewers across 600 plays on the channel, a huge +76% above the channel average and has reached 1.5 million kids since launch (more than any other title on Tiny Pop).

Overall the show is contributing a fifth of Tiny Pop’s overall ratings (on par with My Little Pony).

Transformers: Rescue Bots Sample 3

“The Transformers franchise just keeps growing, with the launch of the latest blockbuster movie in June, while younger fans are engaging with the hit animated cartoon Rescue Bots,” enthuses Danny Morris, Signature’s Managing Director.

“We are therefore delighted and honoured to be the first publisher, worldwide, to launch a standalone magazine for this fantastic extension to Hasbro’s Transformers brand where, as always, storytelling is at its heart,” added Morris. “With the viewing figures and toy sales for Transformers Rescue Bots speaking for themselves, this new magazine is sure to be a huge success!”

Transformers: Rescue Bots #1 Cover - Coming SoonAimed at children aged 3-5 years every issue of Transformers: Rescue Bots will come with a unique, bespoke gift. The first issue, on sale from 19th May 2017, is priced at £3.99 and comes with a Chase car stunt set and a 4-roll sticker box.

• More about the title at

John Freeman

The founder of downthetubes, John describes himself as is a "freelance comics operative", currently working as a freelance editor for TITAN COMICS, as Creative Consultant on the new DAN DARE audio adventures for B7 Media, and on promotional work for the LAKES INTERNATIONAL COMIC ART FESTIVAL and LANCASTER COMICS DAY. John has worked in British comics publishing for over 30 years, starting out at Marvel UK, where he edited a number of the Genesis 1992 books with Paul Neary. His numerous credits include editor of titles such as Doctor Who Magazine at Marvel and Star Trek Magazine and Babylon 5 Magazine at Titan Magazines, where he was Managing Editor. He also edited STRIP Magazine and worked as an editor on several audio comics for ROK Comics, including TEAM M.O.B.I.L.E. and THE BEATLES STORY. Most recently he is writing CRUCIBLE as a creator-owned project with 2000AD artist Smuzz, published on Tapastic; and DEATH DUTY and SKOW DOGS with Dave Hailwood for the digital comic 100% Biodegradable.

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