“It has been fantastic to see our properties come to life as Motion Books — with just the right amount of animation and audio, it has truly created a new experience,” stated Jeff Webber, IDW’s VP of Digital Publishing. “Additionally, the partnership with deviantART exposes our comics to an incredibly broad network of illustration fans.”
Madefire – co-created by top Brit comic creator Liam Sharp – spent the last year perfecting the Motion Book with their own acclaimed content on iOS mobile devices and the web. Their web-reading partner is social network and creative powerhouse deviantART.com, and the Madefire app has been five-star rated since launch, even landing on the App Store’s “Best of 2012” list.
“The move to digital reading is about more than just scanning in print — we are at the start of a new grammar for books,” said Ben Wolstenholme, CEO of Madefire. “We are pleased to welcome IDW’s comic book properties to help continue to evolve the medium of Motion Books.”
Founded in 2011 by Ben Wolstenholme, Liam Sharp and Eugene Walden, Madefire provides artists and writers a publishing solution for iOS and web reading allowing them to build their stories in an exciting new format called Motion Books.
Madefire is backed by Toni Schneider at True Ventures, The CEO of Automattic makers of WordPress, with angel investors including Sina Tamaddon, former Senior Vice President of Applications for Apple Inc–both of whom are on Madefire’s Board of Advisors. The Advisory Board also includes industry leaders Mike McCue, CEO and Founder of Flipboard, Dave Gibbons, co-creator of Watchmen, the bestselling graphic novel of all time, and Bill Sienkiewicz, widely recognized as one of the greatest innovators of sequential art.
• For more information go to madefire.com.
Categories: Digital Comics