Dennis Publishing launches Minecraft World

Minecraft Magazine Issue OneDennis Publishing, publishers of titles such as VIZ and The Week and owners of the Den of Geek website, has just launched Minecraft World, a non-licensed monthly print magazine based on the hugely popular cross-platform computer game.

As downthetubes readers will know, Minecraft is a simple, intuitive, and completely addictive open-world game that has sold over 55 million copies worldwide, with thousands of new players joining the ranks every day. From basic block building through to crafting items and fighting “mobs”, it’s a hugely absorbing experience that has captured the imagination of millions of children that has even seen the creation of Beano-inspired elements, and competitors such as the recently-reported Lego Worlds.

Aimed at 7-11 year olds, Minecraft World magazine is described by the publisher as an unofficial guide to the Minecraft game. Each issue is packed full of news on what’s happening within the Minecraft community, tips on achieving various goals, tutorials, puzzles, plenty of expert advice and a free covermount gift.

“Minecraft is a truly wonderful game that taps into the player’s imagination,” says said Dharmesh Mistry, Publisher, “letting them create their own experience and it has seen phenomenal success across the globe, increasingly so on mobile devices. There was a real gap in the market for a quality print magazine that could help children develop their game strategy,”

Minecraft World has been launched, from conception to newsstand, in a record five weeks, with Dennis Publishing demonstrating its trademark agility in print as well in its digital business.

“As a company, we pride ourselves on our agility and innovation and Minecraft World is the perfect example of how Dennis Publishing can react quickly to opportunities in the marketplace,” continues Mistry. “As a result, Dennis will have the first unofficial Minecraft magazine on sale in the UK.”

The 52-page children’s magazine launches with an initial launch print run of 45,000 and a 101 Minecraft Secrets Guide covermount gift. The magazine costs £3.99 and has already been snapped up by WH Smith, ASDA, Sainsbury’s, Morrisons and all good independent newsagents.

John Freeman

The founder of downthetubes, John describes himself as is a “freelance comics operative”, currently working as a freelance editor for TITAN COMICS, as Creative Consultant on the new DAN DARE audio adventures for B7 Media, and on promotional work for the LAKES INTERNATIONAL COMIC ART FESTIVAL and LANCASTER COMICS DAY.

John has worked in British comics publishing for over 30 years, starting out at Marvel UK, where he edited a number of the Genesis 1992 books with Paul Neary. His numerous credits include editor of titles such as Doctor Who Magazine at Marvel and Star Trek Magazine and Babylon 5 Magazine at Titan Magazines, where he was Managing Editor.

He also edited STRIP Magazine and worked as an editor on several audio comics for ROK Comics, including TEAM M.O.B.I.L.E. and THE BEATLES STORY.

Most recently he is writing CRUCIBLE as a creator-owned project with 2000AD artist Smuzz, published on Tapastic; and DEATH DUTY and SKOW DOGS with Dave Hailwood for the digital comic 100% Biodegradable.

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