Park Leisure Launches new superhero outdoor Play Range

By John Freeman on September 11, 2013

DC Superfriends © DC Comics

Imagine a make-believe world brought to life in your local parks and playgrounds which are populated by some of world’s best loved cartoon characters and superheroes. Batman, Superman, Looney Tunes and a whole host of other exciting and long-established children’s favourites could now have a very real presence in your local play areas to encourage stimulating activity for children across the UK.

Well imageine no longer – because Warner Bros. Consumer Products UK has teamed up with Park Leisure for the launch of the UK’s irst DC Super Friends and Looney Tunes playground and the first attraction opened to the local community in New Tredegar, South Wales last week.

LicensingBiz reports the New Tredegar community partnership commissioned the new playground, named Diamond Park from Park Leisure, which designed, manufactured and installed the equipment, working closely with WBCP UK.

Park Leisure says the appeal of these well known characters will be a draw for both children, who aspire to be them, and parents who have fond childhood memories. Watch the numbers of children actively wanting to play specifically in your parks grow as they are transformed into playtime destinations for families.

“I’m extremely pleased to announce that Warner Bros.Consumer Products has partnered with Park Leisure Ltd in the UK to deliver new and exciting character-based play and sports schemes for children of all ages to enjoy,” says Paul Bufton, General Manager at Warner Bros. Consumer Products. “We strongly believe in providing opportunities for children that encourage educational and physical development and know that Park Leisure Ltd share this integrity.

“By joining forces we can promote active play that will stimulate the imagination and enjoyment whilst also boosting fitness levels amongst children. The new branded zones will help to bring communities together as they enjoy the facilities and we are proud to be part of this exciting new venture.”

• DC Super Friends Park Leisure Range

John Freeman

The founder of downthetubes, which he established in 1998. John works as a comics and magazine editor, writer, and on promotional work for the Lakes International Comic Art Festival. He is currently editor of Star Trek Explorer, published by Titan – his third tour of duty on the title originally titled Star Trek Magazine.

Working in British comics publishing since the 1980s, his credits include editor of titles such as Doctor Who Magazine, Babylon 5 Magazine, and more. He also edited the comics anthology STRIP Magazine and edited several audio comics for ROK Comics. He has also edited several comic collections, including volumes of “Charley’s War” and “Dan Dare”.

He’s the writer of “Pilgrim: Secrets and Lies” for B7 Comics; “Crucible”, a creator-owned project with 2000AD artist Smuzz; and “Death Duty” and “Skow Dogs” with Dave Hailwood.