Comics of yesteryear marked, both launches and endings, including New Eagle

Over on his Rusty Staples blog, comics writer and author Michael Carroll checks out the anniversaries of comics coming and going across the decades on British new stands, including the demise of what’s become known as the “New Eagle”, edited by Dave Hunt, even though it was always titled Eagle on its launch back in 1982…

Here’s the link to Michael’s latest “Hatch, Match & Dispatch” feature on Rusty Staples…

The title of Michael’s regular “Hatch, Match & Dispatch” series is a reference to the insane idea concocted by IPC management that would see a title launch at great expense – often with TV advertising and cross comic promotion, run the title for 20 or so issues, then merge it with a stronger selling stablemate.

While this practice did offer opportunities to live test characters that would go on to bolster the sales of the title they continued in – “Ro-Busters” and “Strontium Dog” being a case in point when Starlord was merged with 2000AD, for example – management seemed blind to the lack of faith readers would have in subsequent title launches, fearing they too would disappear… and they weren’t wrong.

Ultimately, “Hatch, Match & Dispatch”, to me, seems a policy that led to less and less IPC / Fleetway comics on the news stand as titles merged, until Buster and 2000AD were pretty much all that remained. Perhaps those resources used to launch new titles could have been better spent on improving the quality of those already on sale, with better pay for their creators? But perhaps that’s just me…

Previous episodes of “Hatch, Match & Dispatch

2019: OctNovDec
2020: JanFebMarAprMayJunJulAugSepOctNovDec
2021: JanFebMarAprMayJunJulAugSepOctNovDec
2022: JanFebMarAprMayJunJulAugSepOctNovDec
2023: JanFebMarAprMayJunJulAugSepOctNovDec



Categories: British Comics, Classic British Comics, Comics, downthetubes Comics News, downthetubes News

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